Smart Ad-Wrapper is AdWords tool that allows wrapping adwords, dynamically increase or decries bids, change landing page URLs, positions and Bids for keywords and more. Smart Ad-Wrapper wraps keyword phrases in "quotation marks" (phrase match) and [square brackets] (exact match) for use in Google AdWords campaigns. At the same time keywords are wrapped, they are also changed to lowercase with duplicate and blank lines removed, and then sorted in character code order.